The Walking Dead Audience Demographics

The Walking Dead has quite broad demographics - the majority of the audience ranges from 18-49. 

I think the reason why this appeals to so many people is because there is something for everyone to identify with, whether it is age, sex, ethnicity, the relationships they are experiencing, etc. 

However, I feel that the main reason viewers become so attached to the programme is because you become involved with each and every main character, and the situations that they are going through; you become very sympathetic, or in some cases, even empathetic.

With the focus on humanity instead of horror, The Walking Dead tells a zombie apocalypse tale that's relatable, and it just makes you feel privileged and thankful that you are not in their position.

I think the twists and surprises involved in the show keep the audience intrigued and watching; once you start, you cannot stop, no matter what age you are. You just assess the situation and wonder if that is what society would actually be like, should a zombie apocalypse happen…